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Boses The Movie: AN OPPURTUNITY TO MAKE A DIFFERENCE

RUBYPHOSTS --- Published: April 6, 2013

 My UP Journ Club good friends Tatin and Ellen Marfil visited us on the eleventh day of the first month of this year. With our PR team, we had dinner together at my home near Visayas Avenue in Quezon City.

 

We talked about the film “Boses” and how to give it a bigger voice.

 

This award-winning Indie film is a collaborative work of the Marfils with writers Froilan Medina and Rody Vera and the cast and crew. Ellen directed the film which she and her husband produced with financial backing from child-oriented institutions and other sponsors.

 

Ellen honed her directorial craft at PETA before she started working as a TV executive. On the other hand, Tatin, who was our Journ Club president, worked as a reporter for the Philippines’ largest newspapers but never forgot his causes as a young man.

 

The movie revolves around Onyok, a mute boy who suffered at the hands of an abusive father. He was brought to a shelter where he forged a friendship with Ariel, a reclusive violin maestro who discovered and nurtured the boy’s musical gift.

 

And together, they embarked on a journey of music – and healing.

 

You can read the raves and the critiques on this award-winning film at http://www.bosesthemovie.com or on its FB page https://www.facebook.com/pages/Boses-the-Movie/425718927495224?fref=ts

 

For me, watching the film was a trip to amazinglandia. I marvel at the performances of Coke Bolipata, our very own Zambal and world-renowned violinist who played Ariel, andchild prodigy Julian Duque.

 

In the years that media had covered Coke, he has carved an image as a serious musician. To see that he can actually act and give credibility to his role as Ariel is just amazing!

 

That talented boy Julian is one of Coke’s prodigies is, to me, the twin marvel on the making of this film. Multi-awarded actor Ricky Davao who played the role of Onyok’s father had shared lightheartedly during a recent cast reunion that the boy seemed to have upstaged him in certain scenes.

 

Also featured in the film are Cherrie Pie Picache and Meryll Soriano.

 

The indie film was first shown five years ago to a select group of audiences. This year, more Filipinos around the country will be able to view it after SM Cinema made a fateful move to screen nationwide starting July 31, 2013.

 

The Marfils told us the film needs help with promotions to entice more people to watch it at the SM Cinemas at that time of the year. As an indie film, it doesn’t have the multi-network resources of major film makers

 

.While the couple can count on support from friends and colleagues in media, the work of “mainstreaming” — bringing the film to its rightful place in Philippine cinema — entails covering so much ground.

 

In short, giving a major boost to “Boses” requires the support of more advocates and believers. Balikatan.Our RubyComm-K.Austria PR team said Yes. We will help…and with pleasure.

 

 

Our reasons:

 

1. Child protection is not just the responsibility of the family but of the whole community. I believe that by protecting a child we protect the world.

 

2. The film is superb. I already used marvel in this piece, so I will refrain from using marvelous.

 

3. This is an opportunity to make a difference. The film is crossing over to mainstream screenings. Its success can potentially impact on the future of other good Indie films which deserve to be enjoyed by a bigger number of Filipinos. To quote Ellen: “If we don’t go mainstream, we don’t change the game.”

 

4. There are many communities willing and able to walk the talk on child protection advocacy. There are other focused groups such as those who promote love of music among children and who employ music for healing. With these communities, the ‘Boses’ roadshow takes place.

 

5. In the next four months, our audiences, including you, and their communities, including yours, can be reached online more effectively. There is free, accessible and engaging social media. We have this as a potential equalizer.

 

With your support and other friends in print, radio and TV, we hope to see queues at “Boses” playdates starting July 31, 2013.

 

Closing this piece, I present here the movie tagline : “Let the talks begin. Pag-usapan na ang bulung-bulungan.”

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Boses also Recommends these Films

BOSES...Golden Screen Awards 2008 best film, direction, screenplay, actor,music  Gawad Tanglaw Awards 2008 best film, direction, screenplay Star Awards 2008: best child actor, best music score; Urian Awards 2008:  nominations in all major categories

SYNOPSIS

BOSES..."A moving tale of rebirth and the power of friendship between a battered child and a reclusive violinist."

gigi jacinto-jones

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